Small Medium Businesses in North America: Taobao Data Mining and Grow Effectively in China Market

The biggest challenge for most SMB from North America doing business in China is the lack of local knowledge and low marketing ROI.They lost their competitive edge because they are not marketing the businesses the right way

The largest China E-Commerce platform, Taobao, is releasing its database of aggregate consumer transaction records. "We will be sharing raw aggregate data with customers and users as we believe they will find this information extremely valuable in terms of planning and business growth efforts," said Jonathan Lu, president and CEO of Taobao.

As most SMB in North America are data-driven companies and already have a lot of experiences in using business intelligence. By data mining these Taobao transaction data, SMB can better understand local consumer behavior, make sound strategic marketing decisions and improve their product design and operation, which will help to identify their niche market in China and gain their competitive advantages.

Taobaodiscover.com,the market research firm specializing in TaoBao, will help you to overcome any cultural and language barriers in the data mining process.